Netflix overhauls subscription plans; splits DVD, streaming options

Netflix subscribers will have to pay more if they want unlimited access to both DVDs and streaming content.

The rental service has unveiled updated subscription plans on its official blog.

The unlimited DVD and unlimited streaming options are now split into separate plans, each of which cost $7.99 a month. So, customers who want both must pay roughly $16 a month.

The current monthly subscription featuring both unlimited DVDs and unlimited streaming is $9.99.

Marketing Vice President Jessie Becker cites a "very large continuing demand" for DVDs as the reason for the separate subscriptions.

"Given the long life we think DVDs by mail will have, treating DVDs as a $2 add-on to our unlimited streaming plan neither makes great financial sense nor satisfies people who just want DVDs," says Becker in the post.

So far, general reaction among commenters of the Netflix post has been negative, with many questioning whether the company will bolster its catalog of streaming films and TV shows.

Readers, what do you think of the price hike?