Panasonic's new camera shoots 4K for under $1K

Taking the wraps off a new mirrorless camera, Panasonic announced the debut of the G7. Intended for the consumer who wants a little more horsepower out of their mirrorless camera, the latest G-series model is as ambitious as it is feature-packed.

On paper, this camera looks like it's meant to bridge the gap between pro and casual shooter by providing the hardware that can keep up with the best of its Micro Four Thirds lens system brethren, but it also has options baked in that are decidedly user-friendly. For example, the control scheme allows for a pro-style manual shooting experience with dual control wheels, but the camera also has auto modes that allow even novice users to pick up the camera and start shooting.

On the outside, the camera bears a strong resemblance to the recent GH4: it's got a deep grip, very angular appearance, and a more DSLR-like profile than other mirrorless cameras. Not surprisingly, there are all sorts of dials and buttons strewn about the body of the camera. On the back the controls are very similar to what Panasonic shooters are used to, so few should find themselves in over their heads.

Under the hood, the new G7 borrows many parts from other Panasonic mirrorless cameras. Packing a 16-megapixel sensor, the G7 is capable of capturing full-res stills at 8fps, as well as take 4K video at 30 frames per second.

Additionally, fans of the GH4's high-res electronic viewfinder will be happy to note that the same 2,360k-dot system is on the G7 as well. If you're not a big fan of viewfinders, not to worry: the G7 also packs an articulating 3-inch LCD that allows you to shoot at extreme angles without skipping a beat.

Social shutterbugs will appreciate the on-board WiFi that allows easy sharing with smartphones, as well as the ability to shoot remotely with your mobile. If you want to avoid a difficult password input to pair your devices, the G7 will display a QR code to handle the process for you.

Panasonic is serious about video on their system cameras, and the G7 brings a spate of new features to complement its 4K recording capabilities. For example, you can pull 8 MP stills from video using one of three different capture modes. The newest—4K pre-burst—will even pull stills for one full second before and after you press the shutter button during a recording session.

If this sounds like a camera you'd like to keep on your radar, the G7 will hit shelves in mid-June with a 14-42mm kit lens for $799.99, or a 14-140 lens for $1099.99.

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