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Olympic gold medalist Missy Franklin speaks on the sexualization of female athletes

Evan Pike/USA TODAY Sports

Evan Pike/USA TODAY Sports

DENVER — Missy Franklin just turned pro a few weeks ago, but she’s already quite aware at how quickly her life could change now. Or how she could keep much of it the same.

The Olympic swimmer has hired an agent and will mull sponsorships, all while trying to maintain a certain image she’d like to present to the world. Part of that image/branding process involves saying yes — or no — to certain opportunities.

Missy Franklin after winning the 200 backstroke finals during NCAA Division I Swimming and Diving-Championships at Greensboro Aquatic Center. Photo via Evan Pike/USA TODAY Sports

Missy Franklin after winning the 200 backstroke finals during NCAA Division I Swimming and Diving-Championships at Greensboro Aquatic Center. Photo via Evan Pike/USA TODAY Sports

Franklin was asked, during a Q&A session at the annual Association for Women in Sports Media convention here Monday, how she plans on handling offers that sexualize athletes — such as ESPN’s Body Issue, or Maxim.

“Especially so early in my professional career, that’s why we put so much effort into picking such great representation. They know me and they know my values and at this point in my career that’s something I want to be extremely conscientious of. I just turned 20 years old. I’m very young. In terms of coming off like that, I really don’t want to. That’s not really who I am and that’s not what I’m about.
Other athletes may feel differently and that’s OK; that’s the way they want to be portrayed. Just because mine is different doesn’t make it any more wrong or any more right. But I think the important thing is having that constant group around me that will help me make the best decisions for me.”
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